As we navigate the digital era, telecommunication laws and regulations have matured hand-in-hand. Along with overarching Australian regulations, mobile carriers and SMS service providers like touchSMS, provide guidelines to ensure your SMS communication is both effective and compliant. Breaching regulations can...
Staying ahead of the curve is essential for achieving marketing and promotional success. Two powerful tools that have emerged to revolutionise marketing strategies are Multimedia Messaging Services (MMS) and short links. These tools, when harnessed effectively, can supercharge your marketing...
Navigating the realm of text messaging for business requires a nuanced understanding of Australia's regulations. Skirting these rules could invite not only hefty fines but also a tarnished brand image. The silver lining? Keeping compliant with SMS regulations is straightforward. Dedicate...
With the continuous rise in the use of mobile devices all over the world, businesses are increasingly realising the important role of SMS marketing in achieving their goals. SMS marketing is a broad field that encompasses many areas, such as...
In the dynamic world of marketing and communication, staying ahead of the curve is crucial for gaining and maintaining the lifeline of your business - its clients. MMS combines the power of messaging with the impact of multimedia and can...
Both SMS and email marketing are important tools used by marketers because of their diverse benefits. They have a number of similarities, most notably the ability to reach a wide audience. However, they also have some differences, largely due to the...
SMS scams - we've all heard the horror stories of people being conned out of their life savings or having all their personal information hacked. SMS scams are one of the fastest-growing scams in recent years, and as technology advances,...
In today’s fast-paced digital world, there is always something new happening. From the latest social media platforms to updates on instant messaging apps, the communication landscape is starting to feel a bit crowded. But one simple piece of communication technology...
Do you expect your customers to communicate with random, unknown numbers that reach them through text messages? An SMS Sender ID or consistent Virtual Number gives your business trustworthiness by telling your customers who you are right up front, improving the...
You have no doubt heard via multiple media sources over the past several months about the way A2P (application to person) SMS communications will change particularly around Sender IDs in Australia. There is no need to panic – we have...