touchSMS
INDUSTRY SOLUTIONS · AUSTRALIA & NZ

SMS for property development

Need to spread the word about a new project?

Get launches and milestones in front of buyers the moment they matter. Send VIP invitations, announce upcoming projects and share construction progress updates by SMS, read in minutes rather than left sitting in an inbox.

Why SMS
SMS open rate99%
read within 3 minutes98%
typical email open rate20%
IN THE WILD

What it looks like for property development

Real, plain-text messages your customers and team read in seconds. Personalise every send, collect replies, and let people respond right on the same number.

160
characters per SMS
2-way
replies in your inbox
t
touchSMS
Business messaging
You're invited to the VIP launch of THE MILLS, Thursday 3rd August, 6pm. RSVP: mills.example/vip
Sent · invitation
BLACK Developments presents REIGN Pyrmont, our next exclusive release. Register your interest: reign.example
Sent · announcement
WAYS TO USE IT

How teams in property development use touchSMS

Property developers use SMS to reach buyers and investors the instant a release goes live. From VIP launch invitations and off-the-plan announcements to construction milestone updates and settlement reminders, text messages cut through where email marketing stalls, keeping registered interest lists warm from campaign launch to handover.

VIP launch invitations

Text your priority buyer list a private invite to a pre-market launch, with an RSVP link. Recipients reply for free to confirm attendance, so you can gauge demand and co-ordinate the event before public release.

Interest-list keywords

Advertise a keyword like REIGN on hoardings and signage, and let prospects text in to register their interest. Each entry joins your database automatically, ready for the launch announcement.

Construction milestone updates

Keep off-the-plan purchasers reassured with progress SMS at key stages, from slab pour to topping out. Short, timely updates reduce anxious enquiry calls and build confidence through the build.

Settlement reminders

Automate settlement and inspection reminders from your CRM so buyers never miss a key date. Recipients can reply to ask a question, keeping your sales and legal teams ahead of issues.

TOOLS YOU CAN USE

Everything you need to send

Bulk SMS

Send one message to a whole contact list in under a minute. Import a file, paste a list, or use saved groups: great for site-wide updates and campaigns.

SMS scheduling

Queue messages for a later date and time, or set them to recur weekly, monthly or yearly: perfect for reminders and repeating rosters.

Free replies

Let recipients reply from a shared reply pool. Responses land in your touchSMS web inbox and your email the moment they arrive, free of charge.

Reporting

Every message sent and received is logged with live delivery receipts, so all your communication stays measurable and traceable.

Virtual numbers

Send from a dedicated mobile number and let people text you back on the same one. Your virtual number becomes the identity recipients recognise instantly.

Keywords

Trigger automated replies when someone texts your number a keyword. Build lists, run promotions and set up reply-BUY / reply-STOP workflows.

API integrations

Simple REST APIs let your software send and receive SMS through ours. Have a developer? They'll wire it up fast. Don't? We'll custom-build the integration for you.

Zapier

Connect SMS to thousands of apps through Zapier: automate sends and replies across the tools you already run your business on.

Slack

Send and receive SMS straight from a Slack channel, so your team can text customers and each other without leaving where they already work.

FAQ

SMS for property development, answered

How do keywords work for interest lists?

Choose a keyword and pair it with a virtual number. When a prospect texts the keyword in, they are added to your list automatically. It is ideal for capturing demand from signage before a release.

Can buyers reply to our messages?

Yes, and every inbound reply is free. Add a virtual number and buyers can respond to RSVP, register interest or ask about a milestone, with replies landing in your inbox or Slack.

Are there contracts or ongoing fees?

No. Messages are a flat 5c each with no contracts, setup costs or monthly fees. You buy prepaid credits that never expire, which suits the stop-start nature of project launches.

Start sending SMS for property development today.

10 free credits · 5¢ per message · no contracts