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SMS insights and guides

Practical advice on SMS marketing, compliance, integrations and customer messaging from the touchSMS team.

1 July 2021 · Mobile Technology, SMS for Business, SMS Solutions, SMS Automation

Enhance Customer Experience with SMS Auto-Replies

As technology continues to change the way companies interact with their customers, it’s crucial for business owners to keep up with current trends. SMS auto-replies are an easy way to interact with your clients and improve your customer experience. What Are SMS Auto-Replies? SMS auto-replies are automated text responses that a business sends out after…

25 June 2021 · Mobile Marketing, SMS for Business, SMS Notfications, SMS Automation

SMS Reminder Ideas

There was a time when small businesses delivered appointment and other reminder messages by phone call, which was incredibly labour-intensive, or email, which was unreliable. Fortunately, companies have found a better way of communicating with their clients and employees: sending texts. Automated texts are time-efficient and increase the likelihood that the recipients will actually read…

7 June 2021 · Mobile Marketing, Lead Generation, Mobile Technology, SMS for Business, SMS Solutions

The Importance of SMS in Omnichannel Marketing

Whether you’re a marketing professional or an entrepreneur, you know that your business exists in a fully connected world. To keep up with changing customer tastes, innovating marketing professionals and brands have turned to omnichannel marketing strategies to elevate the customer experience, improve brand awareness, and build relationships. Omnichannel marketing goes beyond using multiple marketing…

1 June 2021 · SMS for Business, Lead Generation, SMS Solutions, Bulk SMS, SMS Campaign, SMS Integrations

touchSMS for Excel

touchSMS simplifies SMS communication by launching direct integrations with Microsoft products. Send SMS (text messages) directly from Excel spreadsheets, without the need to import or transfer data into any other platform. Watch the video Sydney NSW: touchSMS, experts in the field of mobile communication and conversational marketing, today launched its first of several integrated SMS…

3 May 2021 · Mobile Marketing, Lead Generation, Mobile Technology, SMS for Business, SMS Solutions

How to Benefit from Conversational Marketing

Conversational marketing has changed the communication game for many companies. Even the largest market players have seen the impact that a friendly, engaging brand voice can have on their audience. The resulting upticks in sales, online engagement, and positive reviews prove that a focus on relationships and personalised marketing tactics can shorten the sales cycle…

30 December 2020 · SMS Solutions, SMS for Business, Lead Generation, Mobile Marketing

6 Reasons to Use SMS in Your Marketing Campaign

An SMS marketing campaign is an effective way to promote the goods and services you provide to customers. It is a tool that’s become more convenient as technology has improved, becoming an increasingly crucial aspect of customer engagement. With smartphones being so prevalent, consumers are beginning to expect brands to have some form of multichannel…

14 November 2020 · SMS for Business, SMS Solutions, Mobile Marketing

Personalised Communication: How to Engage Your Customers with SMS

Texting has become a ubiquitous method of communication between businesses and their customer base. It is an effective method for keeping consumers abreast of your services and ongoing promotions. However, despite the wide use of SMS in this manner, there are still several ways to get it wrong and turn off potential customers from your…

15 October 2020 · SMS Solutions, Mobile Marketing, SMS for Business

Improving Your SMS Marketing with A/B Testing

You have been planning your first SMS message for weeks and are finally about to send it out. It's concise, witty, and authentic yet it’s still not as attention-grabbing as you would like it to be. So, what happened? Well, in short, there is more to marketing than just the message. There are numerous variables…

16 September 2020 · Zapier SMS, SMS Integrations, SMS Campaign, SMS Automation, SMS Solutions, SMS for E-Commerce, SMS for Business

Neto + touchSMS direct integration

Running an eCommerce store using Neto? Setup the touchSMS integration to automatically send SMS notifications to your customers once an order is placed and subsequent order status changes. Notifications include; New Quote has been created New Order been places Order status change notifications; On Hold New Backorder Backorder Approved Pick Pack Pending Pickup Pending Dispatch…

1 September 2020 · Mobile Marketing, Mobile Technology, SMS for Business, SMS Solutions

What is the Difference between SMS and MMS?

Many people send multiple text messages every day without knowing the difference between SMS and MMS. This might be OK for the average person, but when you are running a business, you want to understand all the aspects of these two different types of messages. Let's take an in-depth look at how SMS differs from…