Mobile Marketing Archives - Page 7

7 June 2021 · Mobile Marketing, Lead Generation, Mobile Technology, SMS for Business, SMS Solutions

The Importance of SMS in Omnichannel Marketing

Whether you’re a marketing professional or an entrepreneur, you know that your business exists in a fully connected world. To keep up with changing customer tastes, innovating marketing professionals and brands have turned to omnichannel marketing strategies to elevate the customer experience, improve brand awareness, and build relationships. Omnichannel marketing goes beyond using multiple marketing…

3 May 2021 · Mobile Marketing, Lead Generation, Mobile Technology, SMS for Business, SMS Solutions

How to Benefit from Conversational Marketing

Conversational marketing has changed the communication game for many companies. Even the largest market players have seen the impact that a friendly, engaging brand voice can have on their audience. The resulting upticks in sales, online engagement, and positive reviews prove that a focus on relationships and personalised marketing tactics can shorten the sales cycle…

30 December 2020 · SMS Solutions, SMS for Business, Lead Generation, Mobile Marketing

6 Reasons to Use SMS in Your Marketing Campaign

An SMS marketing campaign is an effective way to promote the goods and services you provide to customers. It is a tool that’s become more convenient as technology has improved, becoming an increasingly crucial aspect of customer engagement. With smartphones being so prevalent, consumers are beginning to expect brands to have some form of multichannel…

14 November 2020 · SMS for Business, SMS Solutions, Mobile Marketing

Personalised Communication: How to Engage Your Customers with SMS

Texting has become a ubiquitous method of communication between businesses and their customer base. It is an effective method for keeping consumers abreast of your services and ongoing promotions. However, despite the wide use of SMS in this manner, there are still several ways to get it wrong and turn off potential customers from your…

15 October 2020 · SMS Solutions, Mobile Marketing, SMS for Business

Improving Your SMS Marketing with A/B Testing

You have been planning your first SMS message for weeks and are finally about to send it out. It's concise, witty, and authentic yet it’s still not as attention-grabbing as you would like it to be. So, what happened? Well, in short, there is more to marketing than just the message. There are numerous variables…

1 September 2020 · Mobile Marketing, Mobile Technology, SMS for Business, SMS Solutions

What is the Difference between SMS and MMS?

Many people send multiple text messages every day without knowing the difference between SMS and MMS. This might be OK for the average person, but when you are running a business, you want to understand all the aspects of these two different types of messages. Let's take an in-depth look at how SMS differs from…

17 August 2020 · Mobile Marketing, SMS for Business, SMS Solutions, SMS Automation, SMS Integrations, SMS Keywords, SMS Notfications

How You Can Engage Your Audience with Automated Text Messages

Automated text messaging is a popular marketing strategy that allows you to reach customers via prescheduled text messages, streamlining your marketing efforts. Several types of automatic text messages exist, including action-based or criteria-based messages. With touchSMS’s automatic texting service, you have an easy, effective, and powerful way of engaging with your audience. Here's how you…

3 August 2020 · Text in Campaign, Mobile Marketing

How To Build Your SMS Marketing List with Opt-In Phone Numbers

Do you include text message marketing in your advertising mix? If not, you should consider harnessing this simple but remarkably efficient method for targeting your customers. With opted-in phone lists, you get a powerful collection of clean contacts primed to buy from you. Even better, your SMS list sees leads coming in on autopilot so…

24 July 2020 · Spam Compliance, Mobile Marketing, SMS Notfications, SMS Campaign, SMS Solutions, SMS for Business

The Complete Guide to SMS Marketing

Digital marketing seems to be the focus of most modern businesses, leading to extreme saturation. It is becoming increasingly difficult to reach customers, generate engagement, and turn marketing messages into leads and actual sales. Many platforms are fighting for the attention of consumers, and sensitivity to marketing messages is on the decline. While more recent…

15 July 2020 · Mobile Marketing, Virtual Numbers, SMS Keywords, Bulk SMS, SMS Solutions, SMS for Business

What Is Mass Text Messaging and What Are the Benefits?

How would you like to contact huge volumes of customers simultaneously without spending a fortune? Well, you can achieve this objective using a mass or bulk texting service. This process might feel overwhelming if you’ve never attempted this scale of advertising or communication before. Luckily, the ease of implementation means the scale of the venture…